In 19, the brand sold over 40 million units. Furbys sold for over US$300 in newspapers and in auctions. Units flew off the shelves which resulted in high demand and heavy shortages. Catapulting demand for these toys during the 1998 holiday season drove the resale price over US$100 and sometimes as high as several hundred dollars. They were initially retailed for US$30-$35. Released on October 2nd, 1998, the Furby was a major success both critically and commercially. Furby's first public appearance was at the American International Toy Fair in 1998. Levy brought Furby to Tiger Electronics and Tiger's Roger Shiffman bought the rights to it. Levy to join their efforts to sell Furby. After two attempts at licensing the concept, they invited fellow toy and game inventor Richard C. The 1998 Furby boasts adaptive language learning, light sensors, touch sensors, full-body movement, and communication with other Furbys, all into a compact robot with one motor and a camshaft gear assembly, unique for its time.ĭave Hampton and Caleb Chung spent nine months creating the Furby (in addition to nine months spent designing the toy). They are programmed to speak less Furbish and gradually start using English, or another language, the more times they are turned on. Furby sold 1.8 million units in 1998, 14 million units in 1999, and altogether in its three years of original production, Furby sold over 40 million units, and its speaking capabilities were translated into 24 languages.Ī new in box Furby starts out speaking entirely Furbish, the unique language that all Furbys use, with 42 different words in the first generation release, forming hundreds of phrases. The 1998 release which went through a period of being a "must-have" toy following its launch in the holiday season of 1998, with continual sales until 2000. There were 48 regular colors, along with 22 special editions, as well as lots of unreleased models.įurbys are an electronic friend owned by Tiger Electronics Inc under Hasbro. The first era of Furby was released in October 1998, named the "1998 Furby".
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